DONNA Foundation to host a virtual Mother’s Day Your Way event


As their third and final event in the signature Genetech DONNA Fearless series, the DONNA Foundation is hosting a completely virtual AARP Mother’s Day Your Way workout event from now through the end of Mother’s Day weekend.

The virtual event encourages participants to exercise in their own way, as opposed to embarking on a marathon, with an activity they have never tried before. Whether that is roller skating, or surfing, or signing up for a new workout class – the organization simply wants participants to grab their loved ones and try something new.

“Our goal this Mother’s Day is to encourage mothers to take time for themselves,” said Donna Deegan, founder of the DONNA Foundation, in a press release. “Whether you want to go on a family outing or do something special for yourself, we hope you will celebrate this Mother’s Day by doing what makes you happy.”

Participants of the Mother’s Day Your Way event will receive a certificate and metal through the mail after the event. For those who completed all three events in the DONNA Fearless series, an additional metal of honor will be included, dubbing the competitors “fearless.”

As part of DONNA’s Every Mom Challenge, a prolonged celebration of moms throughout the nation, participants have three ways to honor their mothers or mother-figures. The first is by registering for the virtual Mother’s Day Your Way event, the second is by honoring your mom with a photo and story on their digital tribute wall, and the third is by donating to the matching gift challenge. The foundation is asking for donations of $30, and a generous donor will be matching each donation up to $5,000.  

All proceeds from the event go directly towards providing financial assistance and support to those living with breast cancer and funding groundbreaking breast cancer research. Now more than ever, the organization has found that families need financial assistance and assurance, with call volumes increased over 75% to their hotlines.

“All of our events are a celebration of survivorship,” said Amanda Napolitano, executive director of the DONNA Foundation, “and survivorship for people [can] look very different.”

The organization has partnered with many local fitness studios to offer discounted classes and workouts for participants, all of which can be found on a directory on their website.

Registration for the virtual event will remain upon until the very end of Mother’s Day, and people interested in participating or donating can visit for more information.


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