Southeastern Grocers Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is celebrating the season of giving with donations to dedicated nonprofit partners and encouraging customers and associates to embrace the holiday spirit.
SEG is activating a community donation program to help raise funds and awareness for food insecurity in support of its longstanding partner Feeding America. The grocer’s holiday hunger relief program will aid the nonprofit in its efforts to help food insecure communities during the holidays and every day.
Now through Dec. 27, customers can help their neighbors in need by donating $1, $5 or rounding up their grocery bill. Every cent raised will support Feeding America and Feeding America network food banks throughout the Southeast.
“As a grocer committed to feeding our local communities, we believe everyone should have the opportunity to celebrate the holidays and enjoy a meal with their loved ones,” said Raymond Rhee, chief people officer of Southeastern Grocers.
To commence the season of giving and help those in need celebrate Thanksgiving, SEG, together with the SEG Gives Foundation, hosted 13 food distribution events throughout its communities to give away more than 7,000 frozen turkeys as well as holiday meal staples.
Additionally, SEG donated $100,000 to the USO in support of the organization’s mission to strengthen America’s military members by keeping them connected to family, home and country throughout their service. The donation was made possible by Fresco y Más, Harveys Supermarket and Winn-Dixie customers and associates during the grocer’s two-week community donation program in recognition of Veterans Day.
SEG Gives Foundation is the charitable arm of Southeastern Grocers Inc. The foundation aligns giving with causes that are priorities to the communities SEG serves, including the fight against hunger, support for military service members and their families, relief to those affected by extreme weather and natural disasters and championing belonging, inclusion and diversity.
Feeding America is the largest hunger-relief organization in the United States. Through a network of more than 200 food banks, 21 statewide food bank associations, and more than 60,000 partner agencies, food pantries and meal programs, it helps provide 6.6 billion meals to tens of millions of people in need last year.
