Guest Column

Holiday shopping last minute gift guide

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Last-minute shopping can feel frantic but worry not. We’ve got plenty of gift ideas to make holiday magic and wow your loved ones. The best part? They’ll all arrive in time for the holidays. It’s always the thought that counts, and your special someone will appreciate a gift that feels planned just for them. Read on for all your last-minute gift inspiration.

Shop Locally Owned Businesses

Many shipping deadlines have passed by now, so your best bet for an on-time gift is shopping in person. With so many fun and unique stores around the Jacksonville area, choosing a gift from a local business is a no-brainer.

Your loved one will appreciate a gift that is rare and one-of-a-kind, not something they could get from just any big-box store or online retailer. Plus, service from local businesses is often top-notch, because local owners care much more about their customers and reputation. This high level of service is especially important when purchasing big-ticket items like jewelry. You want to find a jeweler who can get to know you, provide you with personalized service and help you pick out the perfect gifts for years to come.

Pass Down a Family Heirloom

What do you know? The perfect gift might just be hiding in your closet. Family heirlooms and keepsakes are some of the most treasured gifts. You can’t give something more meaningful than a gift your loved one will always remember you by.

Think about any cherished watches, cufflinks, rings or necklaces that may have been gathering dust for years. Now is the time to clean them off and give them a new life. At Miriam’s Jewelry, we can transform your heirloom pieces and redesign them with a more modern feel. We specialize in turning the old into new styles your loved ones can wear every day.

Pick the Perfect Gift Certificate

At first glance, gift cards may not seem like the most thoughtful option, but they can be the best gifts of all. The key is showing you chose the gift card specially for the recipient. For example, a gift card for a spa day could be just the luxurious treat your loved one has been craving. Or for your favorite foodie, choose a gift card to a local restaurant they’ve been dying to try.

At Miriam’s, gift certificates can be put toward custom jewelry pieces. This gives the option for you and your loved one to experience designing a piece of jewelry together after the holiday. Involving your loved one in the consultation process allows them to receive the perfect piece created just for them.

Don’t Be Afraid to Ask for Help

As the holidays get closer, it can feel even harder to find the right thing. It’s especially tricky when you’re shopping for someone who already has it all. The good news is that you don’t have to do it alone. Try brainstorming with a mutual friend or loved one for a fresh perspective. Or ask our expert jewelry consultants at Miriam’s. They have years of experience selecting just the right pieces to match your loved one’s style and personality.

Benji Rust is a co-owner of Miriam’s Jewelry, a family-owned jewelry store in the Sawgrass Village Shopping Center in Ponte Vedra Beach. To learn more about Miriam’s and their specialty in custom, heirloom jewelry, go to MiriamsJewelry.com.