Link launches new membership tiers

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The link has introduced a new way to maximize membership and minimize members’ costs. The facility at 425 Town Plaza Ave., Ponte Vedra, is a 22,500-square-foot co-working space, innovation incubator and cultural centerpiece in Nocatee Town Center.

To date, there have been two levels of membership, which admit members to the atrium lobby, fast WiFi access, activities, events and programs, as well as other local and online perks.

Individual memberships are $100 per year and family memberships (bronze level) are $240 a year.

Now three additional tiers are being offered, bundling services and programs that result in a savings for those who are more than occasional visitors to the link. These new levels allow people to pay just a membership fee rather than paying for programs a la carte.

The silver tier is a family membership that offers 24 Kids’ Nights Out, a weekly pass for kids’ summer camps, two hours’ use of the Flagler Health+ 360-degree Immersive Studio and 10% off all event space booking. The cost is $100 per month and represents a saving of 46%.

The gold tier comes with all that but adds one floating desk, unlimited programming for one person and priority access to VIP events. It also increases the number of summer camp passes, hours in the immersive studio and savings on space booking. The cost is $500 per month and represents a cost saving of 47%.

The platinum tier is a family membership that offers two floating desks, unlimited activities and classes, unlimited Kids’ Nights Out, 12 hours of studio event space, 12 hours in the immersive studio, concierge service and voting rights on all programming. It also offers 30% off lobby event bookings, as well as four weekly summer camp passes and discounts on events and workshops. The cost is $1,000 per month, which represents a 51% savings over these items when purchased individually.

All memberships are a one-year commitment, and availability is limited.

The link is also planning to offer Kids’ Night Out every two weeks. These give parents some time to themselves while the kids are having fun at the facility.

The new membership options are particularly beneficial to families with children who want to do a lot at the link.

“That way you’re not worrying about where to take the family any day of the week,” said link co-founder Raghu Misra. “The goal is to fill at least five of the seven days with something interesting for all age groups.”

In addition, the link is conducting a contest. Those who refer new members earn points based on membership levels. The more points, the greater the chance of winning one of the prize gift cards after the contest ends on July 14.

First place wins a $2,500 gift card. Second place wins a $1,500 gift card. Third place wins a $1,000 gift card.

For further information on membership or the contest, go to thelink.zone/membership.