CuliVino Hospitality Management and Consulting has announced that Urban Partners has formally submitted the construction permits for Electric Dough Pizza Co., the new handmade pizza-centric restaurant concept by Chef Tom Gray, to the City of Jacksonville. The submission of construction documents initiates the plan process with the City of Jacksonville and begins the countdown for the start of construction of the new restaurant, which will be located in the historic San Marco Theatre building.
“Electric Dough Pizza Co. has reached an exciting milestone with the submission of the project’s construction permits,” said Gray, who announced the concept and location earlier this year. “We are excited to bring our newest restaurant to this iconic San Marco location, and we look forward to seeing our concept come alive when we welcome locals and visitors later this year.”
The San Marco Theatre was built in 1938 and was designed by prominent Jacksonville architect Roy Benjamin. TSG Realty, the owner of the building, has made a commitment to maintain the building’s historic facade. For Electric Dough Pizza Co.’s design, Gray has engaged ai3 for a fourth collaborative effort.
Founded in 2004, ai3’s Atlanta studio practices architecture, interior design, graphics and branding across numerous industries including hospitality and restaurant. The ambiance of Electric Dough Pizza Co.’s 4,200-square-foot interior will celebrate the historic theater as a work of art with stylish design details.
For the new restaurant, the stars of the show will be Gray’s rectangular artisan pizzas featuring a Roman-style dough with Detroit-style crispy, cheesy edges. The name Electric Dough references the Italian-imported electric oven that the pizzas are baked in and the pizza’s handmade, long-fermented dough. The electric oven produces a pizza with a crunchy crust.
The restaurant will focus on fresh flavors and high-quality “better for you” ingredients. Along with pizza, Electric Dough Pizza Co. will offer seasonally inspired fresh salads and a rotating selection of gelato and sorbets. Beverages will offer something for everyone including a full cocktail bar, domestic and imported beer, wine, craft sodas and zero-proof offerings.
Electric Dough Pizza Co. will include a retail area offering take-and-bake frozen pizzas, fresh pastas, from-scratch sauces, house-made pimento cheese and other products to enjoy at home. Electric Dough Pizza Co. is anticipated to open in the fourth quarter of the year.
Electric Dough Pizza Co. will be the counterpart to Gray’s two full-service restaurants, Prati Italia, which opened in 2020 at the St. Johns Town Center, and Town Hall, which debuted in 2017 just a few storefronts from the San Marco Theatre location.
To learn more, go to culivino.com.
