A look at major career developments in the area.
W.W. Gay names Salter to VP post
W.W. Gay, a Jacksonville-based premier mechanical contracting company, has named Madelen Salter as the company’s senior vice president of external affairs. Salter will lead the company in building, developing and managing relationships with key stakeholders, including government entities, community leaders, industry partners, media and advocacy groups.
Salter brings a wealth of experience to the position, with a background in business development, sales and marketing, change management and workplace planning.
She has been deeply engaged in the Northeast Florida community for decades. She was recently appointed by Gov. Ron DeSantis to serve on the Board of Directors of the Jacksonville Transportation Authority. She also sits on the JAX Chamber Board of Directors, the JAXUSA Partnership Policy Council and is the 2025-26 JAXUSA Partnership Business Development Committee Chair.
She serves on the Leadership Jacksonville Board of Directors, the Build Up Downtown Board of Directors,
For information about W.W. Gay, go to www.wwgmc.com.
Veronika Funk joins real estate business
Veronika Funk has joined Berkshire Hathaway HomeServices Florida Network Realty, bringing a dynamic blend of business strategy, health care expertise and relationship-driven growth to her role as a real estate professional.
Born and raised in Norway and a Northeast Florida resident since 2006, Funk offers clients a unique global perspective paired with deep local market knowledge. With a career spanning more than two decades, she is recognized for her ability to build trusted partnerships, navigate complex transactions and deliver results across diverse industries.
Most recently, she served as a business development executive in the senior care sector, where she drove significant revenue growth by cultivating referral partnerships with hospitals, health care providers and community organizations. Her work centered on helping families navigate important life transitions, an experience that translates seamlessly into her client-centered approach to real estate.
As a Certified Seniors Professional (CSP), Funk is equipped to guide families through all facets of senior transitions, including downsizing, relocation and coordinating supportive services.
Contact her at 904-355-9345, Veronika.Funk@FloridaNetworkRealty.com or VFunk.FloridaNetworkRealty.com.
The Ponte Vedra/Nocatee office is located at 333 Village Main St., Suite 670, Ponte Vedra Beach. Broker/Manager Erin Spalding can be reached at 904-285-1800, Erin.Spalding@FloridaNetworkRealty.com, and floridanetworkrealtycareers.com.
Nola Baltazar joins local real estate company
Nola Baltazar has joined Berkshire Hathaway HomeServices Florida Network Realty, bringing with her a deep appreciation for Northeast Florida living and a specialized focus on waterfront and luxury properties.
Having called Northeast Florida home for nearly two decades, Nola offers clients an exceptional understanding of the region’s coastal communities, lifestyle amenities and unique real estate opportunities. Her expertise in waterfront and luxury homes allows her to guide buyers and sellers with insight, care and a strong attention to detail throughout every step of the real estate journey.
“Nola’s understanding of the Northeast Florida lifestyle and her focus on luxury and waterfront properties make her a wonderful addition to our team,” said Broker Manager Erin Spalding. “Her commitment to guiding clients with care and professionalism aligns perfectly with the level of service we strive to provide.”
For more information or to contact Nola Baltazar, call 904-676-0935, or email Nola.Baltazar@FloridaNetworkRealty.com or NBaltazar.FloridaNetworkRealty.com.
The Ponte Vedra/Nocatee office is located at 333 Village Main St., Suite 670, Ponte Vedra Beach. Spalding can be reached at 904-285-1800, Erin.Spalding@FloridaNetworkRealty.com, and floridanetworkrealtycareers.com.
— Compiled by Shaun Ryan
