Underwood Jewelers Forevermark event highlights ‘exceptional’ diamonds

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Underwood Jewelers in Ponte Vedra Beach hosted a special event on Tuesday, Oct. 9 to educate clients about Forevermark’s Exceptional Diamond Collection.

"It's a diamond that's responsibly sourced, beautiful and rare," store manager John Rutkowski told the Recorder after the event. "It has to go through more vigorous steps to be deemed exceptional. There are only two cutters in the world that can cut an exceptional diamond."

Customers at the event also learned how the De Beers-branded diamonds are responsibly sourced, how De Beers gives back to the communities it sources diamonds from and how the company traces diamonds from the ground to the retailer. Forevermark USA President Charles Stanley was in attendance.

Underwood Jewelers is located at 330 A1A N., Suite 204, in Ponte Vedra Beach. Call (904) 280-1202 for more information.