BODY20 seeks to change perception of workouts

Building stronger bodies, saving time with approach

Posted

There are several unique ways nowadays for people to get their fitness in nowadays, but not many as unique as BODY20, which opened its Ponte Vedra Beach location at 240 A1A North a couple of years ago.

What makes their approach standout is the fact that they state that a 20-minute workout is equivalent to three to five hours at other gyms.

“It’s a very effective and efficient for sure,” Ponte Vedra Beach franchise owner Amy Hearne said.

What makes it so effective in such a short amount of time is that each participant wears a suit designed to use electro muscular stimulation throughout a workout.

According to Hearne, the EMS suit used as part of the workouts is an FDA-approved physical medical device.

Each session is one-on-one, and a workout can be customized to depending on a specific person’s needs or goals, as the suit can be set to focus on certain muscle groups over others.

“The workouts have no impact on joints and has been very good at strengthening a person’s core, improving posture and helping relieve back pain,” Hearne said.

According to Hearne, this means anyone can take part in the workouts, whether they are an elite athlete or an 80-year old who is just looking to stay active.

“We have our trainers who can modify it to fit a person’s specific goals,” Hearne said.

By raising a person’s metabolic rate through stimulation, Hearne said that it has also helped people lose weight.

“We offer an in-body analysis, which goes a couple of steps further then just measuring your height and weight,”  Hearne said. “Instead, it also measures your visceral fat, which is the fat around the organs, and body mass to help give a better understanding. We then use this data in intervals to help track a person’s progress.”

The fact that every session is one-on-one is also different and something that Hearne believes is a vital part of what they do, because it allows their members to get the true assistance needed to reach their desired fitness goals.

“We are very customer oriented,” Hearne said. “We want to do everything we can to have that workout be the best 20 minutes of their day.”

The fact that the workout only takes 20 minutes is one of the most popular things that people have told Hearne they appreciate most about the workouts.

It is an approach that she believes is very favorable, especially nowadays when so many people are living busy lives with jobs and families that they are also balancing.

“There are so many people that don’t like working out, but even they can offer up 20 minutes,” Hearne said. “It allows them the opportunity to have more time to live their lives.”

Another way where people can save time is by no longer having to worry about doing specific workout days focused on strengthening arms or legs.

According to Hearne, the use of the EMS suit allows for a true “whole body” workout, which means that a person’s arms and legs are getting stronger at the same time.

Because the approach is so different than what most people are used to, free complimentary demo sessions are offered so that they can get a feel of what a typical workout would be like.

“Most people are amazed at the level of workout they get,” Hearne said. “It’s always fun to see their reaction after experiencing it for the first time.”