The Coastal Friends’ annual fashion show was “A Glamorous Affair,” with members modeling the latest in clothing, jewelry, shoes and accessories from local retailers. It was held Wednesday, March 5, at the Marsh Landing Country Club.
Alex Young, a stylist with Studio Sage salon and head spa, did the hair styles for the models. The native of Germany has been a hair stylist for more than 25 years.
“We’re all really passionate for our craft,” she said. “We just love it. And we love doing community work, getting to know our community. So, we love events like this.”
Studio Sage, located at 730 Beach Blvd., Unit 105, Jacksonville Beach, has been in business for more than eight years. To book an appointment or learn more, go to studiosagehair.com.
Cathy Maddux Jenkins, owner of A’propos Boutique, provided dresses, pantsuits, easy-to-travel wear, cocktail dresses, mother-of-the-bride dresses and more.
A’propos has been in business for 17 years and dresses women “from 20 to 90.” It is located at 333 Village Main St., Unit 630, Ponte Vedra Beach.
“We are a wonderful women’s store — from denim to cocktail,” Jenkins said. “We specialize in customer service and getting you the perfect outfit for the event.”
For more information, go to shopapropos.boutique.
Sheila Harper, owner of Ellie Bing, was on hand to provide clothing and jewelry. Joining her was Nancy Sundheimer.
“It’s nice to be here,” Harper said of the fashion show. “We do a lot of these events, and also for charity.”
Harper has an interior design background but, at the suggestion of her sister, transitioned to jewelry and eventually clothing.
Ellie Bing, with a store at 215 Tourside Drive, Suite 1760, Ponte Vedra Beach, and a vintage boutique at 21 12th St. South, Jacksonville Beach, has been in the area for 15 years.
To learn more, go to @elliebing on Instagram or facebook.com/shopelliebing.
Joanne Long, who with her husband owns Carla Shoes & Accessories, provided shoes for the models and had a display of jewelry, scarves, T-shirts and handbags.
Long describes Carla Shoes as “an old-fashioned shoe store. We sit you down, and we fit you.” She emphasized the importance of full customer service.
The business has been in the area 28 years. It is located at 310 Front St., Suite 830, Ponte Vedra Beach.
Learn more at carlashoes.com.
The show was enhanced by a glittering gold photo backdrop and balloons provided by The Social Society. Owner Seri Kertzner had a successful career in corporate fashion before switching to curating party supplies.
The Social Society opened in September in Ponte Vedra. Learn more at thesocialsociety.com.
Floral centerpieces were provided by D Florals owner Nina Iznurov. The shop at 11173 Beach Blvd., Suite 113, Jacksonville, opened in March 2024.
Iznurov was inspired to start her shop after seeing the beautiful paper flowers her daughter made as a creative activity suggested by Iznurov herself as an alternative to online social media.
Learn more at dflorals.com.
The fashion show committee members were: Sally Lutz, Louise Johnson, Amy Pizzarello and Judy Adams.
This year’s models were: Donna Berger, Sandra Bertoglio, Shirin Brenick, Debbie Corsano, Margie Hesser, Marilyn LoSchiavo, Barbara Tanner, Sharon Trumbull, Anita Walker and Clara Wittmann.
