Designer Josie Myers helps clients create their dream home


Sitting in the new Generation Homes design center in the heart of St. Augustine Beach, designer Josie Myers is excited about working with the custom-focused coastal home builder to help homeowners create their ideal home.

The owner of Ms. J Design, Myers has found a few key ingredients that help her meet her clients’ expectations while working on designs for new homes. Ingredients that align perfectly with Generation Homes’ philosophy for homeowner satisfaction.

“First is getting to know the homeowner – understanding who they are and their lifestyle,” Myers said. “By developing a relationship, we can better translate their vision and meet their needs. We also understand that this is a big investment, a life choice. Our fun and relaxed approach helps them better convey their ideas and creativity.”

Unlike previous generations, Myers noted, today’s new home buyers use technology to research architecture, design and even construction before they ever select a builder. They come to Generation Homes guided by wisdom and concepts.

“Our goal is making it their home,” she said. “We do accomplish that by listening to what they are saying. They know best what is important to them.”

When Myers meets with clients, hot topics often include functional kitchens, flooring that is aesthetically pleasing yet resilient for beach living, and windows that offer scenic coastal views. She also sees the current trend toward open floor plans that blend seamlessly with outdoor living areas as facilitating togetherness as a family or social gatherings.

Generation Homes President Cora Johnston said that philosophy is a good match for her company’s customer-centered focus.

“We listen to our owners’ dreams,” Johnston said. “Josie brings a great perspective and ability to help us translate dreams into reality.”

Also important is making that dream come true while working within the client’s budget.

“There are alternatives in both design and construction,” Myers said, “that can meet parameters set by the customer.”

Generation Homes is currently building homes in the new Sea View community in St. Augustine Beach and other communities along the First Coast, from Ponte Vedra Beach to Hammock Beach, including Vilano Beach, Flagler Beach, Beach Haven, Anastasia Dunes, Magnolia Dunes, Marsh Creek, Sea Colony, Sea Grove, Whispering Oaks and on coastal private lots.