TruGreen, the nation's leading lawn care treatment provider, is proud to announce a groundbreaking partnership with Minor League Baseball that includes activations across all 120 clubs, a makeover of the home dugout in each market, sponsorship of select MiLB team grounds crews, and a new initiative called “TruGreen Spaces” aimed at revitalizing community ballfields and public spaces across the country.
The multi-year partnership, which designates TruGreen as the “Official Lawn Care Treatment Provider of MiLB,” unites two organizations deeply rooted in local communities.
Through the partnership, TruGreen and MiLB will celebrate the local pride associated with each club, work together to keep communities looking their best and share in the one-a-kind game day experiences that make Minor League parks so special.
Locally, the Jacksonville Jumbo Shrimp completed renovations to VyStar Ballpark prior to the start of its season and now a local field or park can possibly receive a much-needed update as well.
At the heart of the partnership is a new initiative called “TruGreen Spaces,” which will revitalize public ballfields and parks in MiLB markets across the country. Fans can nominate a local field or park at www.MiLB.com/TruGreenSpaces through June 30.
The winning entry will be selected from the 120 MiLB club markets.
“At TruGreen, we take great pride in understanding what’s happening in the hometown communities we serve and a big part of that is being the local experts who make keeping a great looking lawn look easy,” said Kurt Kane, president and CEO at TruGreen. “From the ball field to the backyard, we’re the pros trusted by pros and our exciting partnership with Minor League Baseball is the perfect way to showcase that.”
“We couldn’t be more excited to welcome TruGreen as an Official Partner of Minor League Baseball,” said Uzma Rawn Dowler, Chief Marketing Officer and Senior Vice President of Global Corporate Partnerships at MLB. “Not only is the TruGreen home team dugout takeover a great way to express the connection between each hometown and the local TruGreen team, but the revitalization project is a powerful way for fans to be even more proud of the place they live.”
Minor League Baseball is the second-highest attended professional sports league in North America (behind only Major League Baseball) and the Minors’ footprint accesses over 70 percent of the U.S. population.
