The ROSE Awards selects 24 hospitality champions


The North Florida Hotel & Lodging Association (NFHLA) hosted its eighth Annual ROSE Awards (Recognition of Service Excellence) to recognize tourism industry champions who create an extraordinary visitor experience ajd demonstrate excellent customer service.

The Rose Awards Committee selected winners in 24 categories during the Red Carpet event on Feb. 9 at the Hyatt Regency Jacksonville Riverfront.

The dinner event, hosted by Master of Ceremonies Bruce Hamilton, the morning anchor on WJXT-TV, was a much anticipated event by approximately 40,000 hospitality employees with 500 front-line staff, general managers and employees in attendance.

The ROSE Awards was developed to recognize Northeast Florida’s front-line hospitality employees who exemplify excellent customer service. These industry professionals, through one-on-one or behind-the-scenes contact, create an extraordinary visitor experience in Northeast Florida.

The ROSE Awards offers an excellent opportunity for the hospitality industry to show appreciation to the BEST in the business.

NFHLA is an issue driven association that represents more than 120 hospitality-related companies spanning five counties in Northeast Florida and continuously advocates for over 40,000 employees in the lodging and hospitality industry.

NFHLA is committed to the communities they serve and believes the organization makes a greater impact as a united voice.

The counties represented are Clay, St. Johns, Duval, Flagler and Nassau). For more, visit